It is certain that as a communication and commercial medium, the web is going to stay here forever. Its uses, and the benefit it furnishes, will increase rather than fade away. It is clear that any business, company, or institute that wants long-term success must have an online presence. One of the best ways of showcasing your online presence is through a website.
Having a website is as important for a school as it is for another field, business, or institute. Your school website will profoundly affect people around the globe. It can be used to showcase the information, highlight the school activities, their academic programs, curriculum details, study material, admission procedures, and become the first contact of your school with the parents. The website supports you to prepare the students to face and embrace the challenges of this competitive and ever-changing world with confidence, morale, and a high set of values.
Let’s see what a website can do for your school:
1. Presents a clear picture of the Vision of your school.
The website states the school’s vision accurately and makes it clear what they hope to accomplish with their education programs. A straightforward and refined web design will be easy to follow and lends a great user experience. It will communicate your values effectively and showcase your culture to the outside world.
With your mission or objectives along with images and video footage, displayed upfront on the home page of your website, you will help the students as well as their parents to paint a picture of what it is like to attend this school.
Students as well as parents will use the website to know more about your school, what campus facilities your provide, your extracurricular activities, school events and the like. It is the first point of contact between you and them. An amazing visual appeal and easy navigation on your website will make them stay otherwise they will leave your website immediately.
2. Saves time and energy.
You can showcase all the attributes as well as highlights of your school on your website like school calendar, events and post news and updates about your school more. In this way, you will provide necessary information regarding school to students as well as their parents.
Parents can initiate a chat regarding fees inquiry, and subscribe to a newsletter or email, thus saving their time as well as energy. They can communicate with the school online through the website. The enrollment process or enrollment form or online registration for students might also be included to save them time. They can reach out to you through the contact us page of the website via email, phone number, and social media in anyway they want. The website can engagingly provide easy access to information thereby saving up your staff time.
3. Separate and committed section for all stakeholders of the school.
These separate sections allow easy flow of the operations of the school. There will be a dedicated section for students, parents, teachers as well as administrative staff. The page for students will help them to check their grades, join clubs, or request tutoring. Parents can smoothly find information about the school’s policies, class schedules, and bus routes for their children with the help of the parent’s page. Classroom pages for teachers enable them to upload course materials, and assignments or post updates for the class.
4. Promotion of your Online and In-School Courses.
You can add a Course or Curriculum page to your website that provides information about the offline and online courses you offer in your school. It is crucial, it gives the visitor a sense of confidence in your school, as a better school depends on a better curriculum or courses. They will get to know what you have to offer, what they learn in the courses, and how it will help them. Your school may be offering some online learning programs which your students know but students outside your school will get to know about them through your website. Even when the school is closed, these online programs will help students either from your school or any other school in the world to learn.
5. Your main source of brand awareness
The website provides a platform where the unique branding of your school will be evident throughout the website. Your brand colors and distinct font must be incorporated adequately into the web design. The website will be functional round the clock, promoting your brand even when schools are closed. It will also help in establishing credibility and brand trust. With the help of a website, you can create a great brand image by furnishing a seamless user experience.
6. Encourages visitor engagement.
Detailed information about the school can be provided on the website. With a website, you can answer all the questions of visitors in the best possible manner. By website, you can organize a virtual tour of your school that will stimulate the interest of visitors. If you want to inform parents, students, or educators about the latest news, upcoming events, history, or some other immediate information, the website is the way to go. Links to your social media accounts on the website can also make students and supporters join in the conversation online.
7. Website can be your marketing tool.
Irrespective of offline or online marketing, visitors check your school website for validation. That means no matter how much effort you have put into marketing, if you don’t have a properly responsive website your efforts will go in vain. Additionally, you can also use a website for marketing, to showcase your school, your achievements, the success of your students, your cultural programs, your annual functions, and many more. It will help you to reach the masses and make them aware of the existence of your school.
8. Dedicated pages
Devoted pages for news, blogs, events, donations, and much more help the visitors of the website to see recent stories or find out about upcoming events. The events page can use an attractive calendar layout with engaging images to inform about upcoming events. On this page, visitors can also register for the event smoothly if they want to join. The news page helps visitors to learn about different articles related to school, state, country, or world.
For some schools, donations are a high priority that will supplement the funding for their students. Therefore, a dedicated donation page allows visitors to make their donations. The school can post the recommended donation amount here and outlines how your contributions will be used to make a difference. Donation forms should be available here and must be easy to fill so that visitors won’t have any problems while filling them.
The career page will help you to recruit teachers and other staff members for your school. You can enlist the eligibility criteria for the post you want to fill in, prioritize the candidates who apply for the posts, schedule dates for the interview, and many more.
Final takeaway
We have everything that is required for an excellent school website design. We have a team of highly skilled and experienced developers and designers who have in-depth industry knowledge and years of experience. They perform every task in an amazing way and will fulfill all the requirements for developing a website for your school.
