What is a Business Email?
Business email is simply the email that you use specifically for your business. Normally, your business email address includes your company name within it such as [email protected] and your colleagues will have their email address formatted in the same way. This professional way of sending business emails will also serve as a form of advertising as your business name will be visible with every communication.
Benefits of Business Email
A business email service not only makes your communication more professional but also increases your brand value. Using a professional mail account with your business domain name will give much more credibility to your business as your customers will trust you more.
Here are the various benefits of Business emails service for your business:
-
Build Your Business Credibility: Having a professional e-mail address like [email protected] or [email protected] not only sounds more professional but also adds more credibility to your business. It also sends the signal that you are serious about the business, as your business e-mail address reflects your professionalism.
It also gives instant recognition to your business, otherwise, with those free e-mail services, your clients keep wondering about who you are, and many times your e-mails end up in the spam box.
-
Communication made more Professional: Using business emails will make your business communication more professional be it an internal communication with your employees or externally with your customers or stakeholders. Sending a business proposal to your prospective customer through a free email account will sound too unprofessional, and is very unlikely to create an impact. On the other hand, a similar proposal sent from your business mail address looks more professional and convincing.
-
Win Customer Trust: You cannot think to be taken seriously with an anonymous identity. Anybody can get a free e-mail account and you must distinguish yourself from that crowd to be identified as trustworthy.
Getting professional e-mail account for your business is the simplest thing that can gain you immense customer trust, which is the base of a successful business. Creating different e-mail addresses for sales, billing, support, jobs, etc. also gives the look of a diversified and big organization, though you may be a small team.
-
Cost Effective: An email account costs nothing in comparison to the benefits you get from them. Many businesses consider investing in business emails as a wasteful expense. However, once they start using the mails, and see the benefits, they realize the true value for their money.
-
Help in Lead Generation: Corporate email id helps to build the relationship with the potential customer and maintain relationships with fare trusted connectivity. People feel secure on sending their personal details on corporate email id.
-
Email Account Ownership: Your company owns all employee email accounts. Your employees don’t own them. What if someone were to leave your company to work for a competitor or to start a competing company, but they personally own the email addresses that your customers use to contact them?
If someone leaves the company, you can immediately change that person’s password and forward any emails sent to their address to someone else. You can also access all of that person’s email history.
-
Group Email Addresses: Some services also provide you the facility to create group email account address. You can easily route emails sent to that type of address to multiple people or to a customer service system such as Zendesk, Freshdesk or Salesforce.
-
Manage all email accounts in one place: If you are using business email id then it is the best source to get forwarded all your personal email id to corporate email id. Email Id like Gmail, Yahoo, and Hotmail allows an option to forward your personal email to corporate email id
-
Easy to find your Business Website Online: Corporate Business Email id include the domain name in it. Such email ids are helpful to find out website name on the internet and help to generate visitors to our website. Such a corporate email id build generous visitors to business and may lead to cash profit to the business. They enroll for products and services offered by you.
-
Backup & Privacy Protection: The free e-mail services have high chances of getting crashed down, hacked and even get closed without warning. If you are not taking regular backups of your e-mails, this may cost you to lose the information of very high importance, giving a big blow to your business. In addition to this, you don’t have full privacy protection with free e-mail services that may lead to losing confidential information.
Conclusion:
With all the features listed above, the most important is that a business email id creates a brand for your business. When you send an email to the customer, your email Id advertise your company name to the potential customer. Make them feel reliable towards your company.
So if you think that branding was only meant for large enterprises with big budgets, think again. You’re never too small to start building your brand, and you can get started today by branding your email. We can help you get the best & affordable services & completely manage them, so you get all the benefits without worrying about technicalities.
For feedback and suggestions, please use the comments section below.